I conducted my first short sales survey back in 2001 around the ‘changing face of sales’ and it and came to the conclusion that a 1970s salesperson was seen as ‘gregarious, loud, a networker’; a 1980’s one was ‘brash, materialistic and a buy low-sell high type’ yet the 2000’s sales professional was ‘a solution provider that was consultative and adds value’! If I was to run the same survey today I wonder if the sales professional of the two thousand and teenies would be ‘a connecter, a ‘forum maven’ and total tweet’!
The survey I conducted back in the heady days of 2007 was, as you would expect in boom time, tales of high performance, progression and advancing remuneration. The subsequent survey, in 2009 was a dark mirror in contrast. Talking to people in business it has been an interesting four years since then; a time of uncertainty and optimism but most of all change.
It’ll be fascinating to see what stories the 2013 survey springs up and ‘d be really grateful to anyone in a sales led career if they’d take ten minutes out of their day to complete the survey. Unlike most, I hope anyway; it's thought-provoking and doesn't have any particular agenda other than to take a snapshot of the UK sales industry to compare to previous years and indeed against future years.
It is 60 questions, only five of them mandatory, completely anonymous and securely stored on the servers of one of the biggest survey providers on the planet.
So please take part in the 2013 survey and HAVE YOUR SAY!