Monday, 25 June 2018

How To Answer The 'Tell Me About Yourself' Interview Question


‘Tell me about yourself’ is a question posed by nearly every interviewer, yet research from Aaron Wallis Sales Recruitment suggests that it is a question that a vast amount of people struggle with: on average over 33,000 people in the UK search online each month for answers or guidance on answering the question (Google Keyword Planner, 2018)

With this in mind, sales recruitment agency, Aaron Wallis, has collated a series of hints and tips for getting the most out of the common interview question and performing to your best ability.
Be prepared 

As ‘tell me about yourself’ is such a common interview question, there’s nothing silly about writing down your answer and saying it in front of the mirror, or practicing your answer with someone you know. Whilst it can be good to have a rehearsed answer, it's also worth bearing in mind that you don’t want to sound like you’re reciting it from memory. Be prepared to appear confident but natural.

Structure your answer

The best answers to the question give a brief overview of you and your experience, without taking too much away from the later stages of the interview.

Begin by outlining your current or most recent role and describing the skills or attributes that you bring or brought to the position, ensuring these will be relevant to the job you’re going for. 
Finish up by saying while you’ve enjoyed your work, you’re excited for the fresh challenge this new opportunity brings, and why.

Consider what you want to get across

A common pitfall is mentioning too much about yourself that may either cause you to waste time during your interview or lose the natural flow of the conversation. Chances are that your interviewer has already studied your CV, so does not need to be told about every job you’ve ever had, or what your exam results were – even if they were straight As. 

Avoid the irrelevant or controversial

Similarly, although you might be a cycling fanatic or a keen cook, this can be totally irrelevant at the start of the opening stage of the interview. In the majority of job interviews, avoid talk of family, pets and politics.

Get ready for the following questions

If you’ve introduced yourself well, your interviewer is going to be impressed and keen to delve deeper. He or she will want to explore your experience, strengths and weaknesses further, but will do so under the impression you’re a good fit for the role. Make sure you can back up your initial answer with examples or anecdotes. So, if you said: “In my current role I have increased sales by broadening our customer base,” just make sure you’re ready to answer follow-up questions later in the interview like: “How much did you increase sales by?”, or “How many extra customers did you bring on board, and how did you find them?”

Robert Scott, Managing Director of Aaron Wallis said: “Often the simple questions can be the ones which are the most unnerving if you haven’t considered what you might say. Generally, it can be a good idea to plan out the interview in your head from the very start to the very finish. It’s never a bad thing to be overprepared!”

For a more detailed guide on answering the ‘tell me about yourself interview’ question,
please visit: https://www.aaronwallis.co.uk/candidates/advice/answering-tell-me-about-yourself

References

1 Data from Google’s Keyword Planner, looking at average monthly searches for queries relating to ‘answering the tell me about yourself question’ from June 2017 - May 2018 in the United Kingdom

Sunday, 25 February 2018

How Did The World's Top 100 CEOs Get To The Top?

What Makes a Top CEO?
The Education & Career Steps of The World’s Best CEOs

  •  42% of the world’s top 100 CEOs are between the age of 56 and 60.
  •  98% of the most influential 100 CEOs have a degree, with 36% of them earning a degree in a business-related subject
  • Only 4 of the world’s biggest companies have a female CEO, 96 are male
  • 28% of CEOs have a career background in operations, 25% in finance


What type of person is more likely to make it to the top of a multinational business? New research from Aaron Wallis Sales Recruitment suggests that people who people who have a career background in operations or finance are the most likely leaders.

A study into the most influential 100 CEOs in the world has investigated whether there is any trend between your first career steps and how far you progress. The research suggests that it is near impossible to make it to the top of one of the largest businesses without a degree, 98% of the top 100 CEOs are graduates. Of the 98 graduates, the most popular degree type was business (36%) followed by engineering, accounting for 23% of the graduate CEOs.

The breakdown of the top 5 degree types for CEO graduates can be seen below:

Degree Type
Count of CEOs
Business
33
Engineering
21
Economics
10
Accounting & Finance
9
Computer Science
4

The research also looks into the age and gender of the largest companies’ CEOs. 96% of these CEOs are male, with only 4 of the largest businesses in the World having a female CEO.

The average ‘Top CEO’ age is 59, with by far the most prominent age group being between 56-60, accounting for 42% of the CEOs reviewed. The top 5 age groups can be seen below, out of 96 CEOs with publicly available information of their age:

Age Range
Count of CEOs
56-60
40
61-65
23
51-55
15
66-70
8
41-45
3

Finally, the study reviews the career backgrounds of the most powerful CEOs, grouping their career backgrounds into concise categories. 54% of the ‘Top CEOs’ have a career background in either finance or operations.

The top 5 career backgrounds can be seen below:

Professional Background
Proportion of CEOs
Operations
28%
Finance
26%
R & D
14%
Data Analysis
11%
Sales
8%


For the full results of the study, please visit: https://www.aaronwallis.co.uk/news/top-ceos-in-the-world.aspx

Rob Scott, Managing Director at Aaron Wallis Sales Recruitment said:
“In 2018 we are seeing that it is near impossible to lead a big business without being a graduate and that earning an MBA can be a real advantage to progressing your career. Starting out in an operations or finance related field can give you the mindset and strategic thinking which is necessary to make it to the top.
It’s also unsurprising how many CEOs in our study have worked in a sales role at some point in their career, teaching you the communication skills to manage staff and negotiate large business deals.”

ENDS


About the research
The study was conducted by Aaron Wallis Sales Recruitment, researching the CEOs of the world’s largest businesses based upon Forbes data.


Research on the CEOs came from a range of sources, mixing Wikipedia data with reports from publications and outlets to collate the first career moves and education of the world’s most powerful CEOs.

Monday, 27 November 2017

Aaron Wallis Conducts Study Into Fastest Growing Brands 2017

The Fastest Growing Brands of 2017
(Out of the 100 most valuable brands in the World)


·       The women’s fashion retailer PrettyLittleThing topped our study, doubling their ‘search interest’ between 2016 and 2017. Gucci and Louis Vitton also appeared in the top 5 climbing brands out of the 100 we reviewed.
·       A number of Chinese brands scored very highly in our study including Tencent, Maotai, Baidu and Hauwei, who all grew their search interest by over 10% year-on-year.
·       There is a trend of eCommerce brands growing in search interest, with big names like Amazon and Zara also appearing in our top 20 brands by search interest increases.

Which brands have grown the most in presence in 2017? New research from Aaron Wallis Sales Recruitment suggests that PrettyLittleThing, Tencent (WeChat) and Gucci have grown the most in brand interest this year.
The study uses weekly indexes from Google Trends to measure ‘search interest’ - where search-engine data is aggregated around a topic, or in this case a business, to reflect changes in searches and discussion. Weekly data from January 2016 to November 2017 was collected and averaged – comparing the average search interest score of 2017 with the same time period of 2016.

We have segmented our results into B2C and B2B brands as follows:

10 Fastest Climbing Global Consumer Brands

Brand
Relative Search Interest - 2016
Relative Search Interest - 2017
Year-On-Year
Difference
PrettyLittleThing
25.0%
58.6%
33.6%
Gucci
34.6%
61.7%
27.2%
Louis Vuitton
64.1%
82.8%
18.8%
Maotai
43.9%
60.6%
16.6%
Netflix
71.8%
86.0%
14.2%
China Mobile
72.1%
84.7%
12.5%
Xfinity
63.4%
74.9%
11.5%
Ping-An Insurance
59.6%
70.9%
11.3%
KFC
77.6%
88.9%
11.3%
Huawei
67.7%
78.5%
10.8%

10 Fastest Growing B2B Brands


Brand
Relative Search Interest - 2016
Relative Search Interest - 2017
Year-On-Year
Difference
Tencent
28.1%
61.4%
33.3%
Baidu
75.9%
89.7%
13.8%
SalesForce
74.8%
83.2%
8.3%
DHL Express
64.5%
70.7%
6.2%
Accenture
78.3%
84.4%
6.1%
FedEx
63.7%
69.1%
5.5%
Costco
63.7%
68.7%
5.0%
Rolls Royce
57.2%
62.1%
4.9%
United Parcel Service
58.2%
62.4%
4.2%
China Construction Bank
80.5%
84.0%
3.4%

For the full results of the study, please visit: https://www.aaronwallis.co.uk/fastest-growing-brands.aspx

ENDS


About the research
The study was conducted by Aaron Wallis Sales Recruitment, collecting weekly search interest data from Google Trends. 100 of the most valuable brands in the World were reviewed using Global search volume data.
Average search interest data was compared from two time series:
01/01/2016 – 19/11/2016
01/01/2017 – 19/11/2017