Wednesday, 11 May 2022

Rob Scott's Recommended Books on Sales

The Psychology of Achievement on cassette!
I was fortunate to have a brilliant first Sales Manager, Mark Bailey. He introduced me to Brian Tracy (still right up there as one of the best) on cassette.  As you can see in the picture, I still own it today, even though I've got nothing to play it on!.  

Since then, late 1991 I reckon, I've read or listened to about two hundred books on sales and marketing.

I'm a bit of a geek when it comes to sales and love both the science and theatre of selling. Clients and contacts that know me well often ask me what books I'd recommend for staff at different levels.  With most stuff being a bit too repetitive and American for me, my 'go to' authors tend to be British authors like Jeremy Cassell and Tom Bird, Phil M. Jones, Sean McPheat and Grant Leboff. 

However, this list also includes some of the American greats and what seems to be the hot property of the 2020's 'The Challenger Sale'.

I hope that Sales Managers and Sales Directors may find some gems in here for their teams, so here goes! Rob's recommended books on sales and marketing


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